News

The awards gala of the Private Labels Expo – Future Private Labels took place at Targi Kielce. The Jury Panel composed of food industry experts, includes: Andrzej Wojciechowicz, member of the management board of ATS Technology, expert of the European Commission and chairman of the Competition Committee, Monika Czuryło, representative of the Chief Inspectorate of Agricultural and Food Quality, Maciej Ptaszyński, President of the Management Board of the Polish Chamber of Commerce, and Marta Ziółkowska, PhD in Economics from the Warsaw School of Economics. The Panel distinguished four companies whose products received the highest recognition.

The Future Private Labels 2025 statuettes were awarded to:

• Manufaktura Żuru i Barszcz [Sour rye soup and borscht factory] – for Pickled red borscht, Sour rye soup with original sourdough and Original kvass. The jury panel appreciated the authenticity of the recipes and the natural fermentation process, emphasising the tradition of Polish flavours.
• Manufaktura Kameduły [Camaldolese Manufactory] – for Blueberry jam, distinguished for its unique taste and simple, natural composition.
• Serabio – for Organic Clarified Butter GHEE, appreciated for combining traditional production methods with a modern approach to a healthy lifestyle.
•  Quality Meat Pawęta – for Frankfurt-style beef sausages, honoured for the high quality of raw materials and excellent taste.

After the ceremony, all winners posed for a commemorative photo.  The organisers emphasised that the awarded products are an excellent example of the growing strength and quality of private labels in the food market.

The Future Private Labels Expo is not only a product presentation but, above all, a meeting platform for producers, retail chains, and industry experts who together shape the future of the private-label segment.

(ŁK)