Mike Korba and Magdalena Jabłońska-Pudlak speaking at the Business Forum
For over three years Mike Korba has been implementing marketing automation technologies for User.com (formerly UserEngage) clients operating around the world. Mr Korba has been working in the marketing industry for over 17 years, thus he knows an advertising agency's perspective (seven years as the head of the digital department) and the specifics of a marketing department (he was a marketing specialist when NASZA KLASA was the leading social media in Poland. and Internet advertising was limited to banners of 750× 100 pixels). An internet entrepreneur who understands what it means to "do marketing with limited resources". He doesn't like this term, but when someone prospers for a "growth hacker" on Facebook, he's often tagged in the comments.
Magdalena Jabłońska-Pudlak is the team leader for Ecolabel Certification at the Polish Centre for Testing and Certification. The company boasts sixty years of experience in the certification of management systems, product testing and certification, and training. Since 1997, she has been a member of the International Quality Network, an international network of certification bodies bringing together the most important bodies from 35 countries and present in over 150 countries worldwide. In her lecture, Mrs Jabłońska Pudlak will answer the question ""Ecological toys - what are they??". Environmental protection in the toys and kids products industry will also be present.