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This year, the funeral trade fair returns to Kielce for the eleventh time. What defines the unique character of this edition compared to previous years?
Each one brings something new, with companies that have just entered the market or have not previously participated in trade fairs. On the one hand, we have regular and returning exhibitors who build the core of the event, and on the other hand, new entities who bring freshness. It’s this exact blend that gives the fair a fresh new feel every single time.

What makes the industry want to meet in Kielce?
Exhibitors once called Kielce the 'capital of the funeral industry,'  and over the years, that title has stuck. It’s become a tradition—this is simply where the industry comes home.
But it’s more than just a trade show; it’s a gathering of old friends, long-term partners, and even competitors. People come for the business and learn about the offer, but they stay for the conversations. Accompanying events, such as barbecues and banquets, also play a significant role in establishing contacts.

Is the funeral industry customer changing?
Indeed! Customers demand increasingly higher quality, but also greater customisation of services;
They are increasingly less likely to choose formulaic solutions – they expect individualisation. This causes funeral homes to look for new designs, new ideas and greater flexibility.

The trade fair agenda focuses on practice.  Where does this direction come from?
In this industry, continuous training and knowledge acquisition are particularly important, so participating in events allows you to broaden your perspective and draw attention to issues that often fade into the background in everyday work – including those related to management or burnout.

Do trade fair participants come today with a different attitude than before?
They come for both inspiration and specific solutions.  On the one hand, they want to see something new and compare offers, and on the other hand, they make purchasing decisions.
What happens next is also important. Many ideas are born at the trade fair – in conversations and observations. After returning, companies begin implementing them, and it is often these inspirations that mark the beginning of change.

Is personalising ceremonies a lasting trend?
Yes, and it is clearly growing - and more people are looking for forms of farewell tailored to a specific person.  This is a natural change resulting from family expectations.

After so many years of being the expo organiser, can anything still surprise us?
Each expo brings new situations and challenges. There is always someone with an idea or discovers a need that didn't exist before.  And that's why each edition teaches something.

What kind of NECROEXPO would you like to see in the future?
I would like to maintain what has been built – trust and relationships.  It is important that participants return and that the fair remains a meeting place for the entire industry.

What would you say to someone who is considering joining the trade show?
You can see the entire industry – products, services and people – in one stop shop mode.  In May in Kielce, you can benchmark solutions, talk about them, and test them in practice. This is an event steeped in tradition that provides access to everything that matters most.

 Finally, what best describes the funeral industry today?
This industry works with people during very difficult times in their lives. Therefore, empathy and the right approach remain the most important.  Regardless of the technology, the foundation does not change – it will always be human.

(BB)