FUTURE PRIVATE LABELS EXPO (22-23.10.2025)
7th Private Label Exhibition
Participants of the fair include:
About the event
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Join the Industry Leaders!
The 7th edition of the Future Private Label Trade Fair in Kielce is a must-attend event for anyone interested in growing their business, expanding private label offerings, and building international relationships.
Save the date – October 22–23, 2025!
Why Private Labels?
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ECONOMIES OF SCALE – cooperation in the private label sector offers an opportunity to increase production, optimize costs, and secure stable contracts with major buyers.
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MARKET GROWTH – In many countries, private labels already account for around 30% of the FMCG market share, and in Poland this share has been steadily growing, reaching 27.1% in 2024.
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GOOD QUALITY – According to the IQ Nielsen report, 68% of respondents consider private labels a good alternative to branded products. They are gaining increasing potential in premium, eco, organic, and functional segments.
Why
Future Private Labels?
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It's the first event in Poland 100% dedicated to private label products.
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At Targi Kielce, we’ve been connecting producers, buyers, and experts from around the world in business for over 30 years.
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Accompanying events with the newest knowledge from top experts - Future Private Label Summit, Pet Food Congress and Round Table of Meat Industry.
Accompanying events
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Future Brands
The showroom for your own brands.![ramka-Future-Private-Label-Summint.png [3.15 MB]](https://www.targikielce.pl/storage/image/core_files/2025/7/22/97c3480e274cd7485a6825079e245971/default/preview/ramka-Future-Private-Label-Summint.webp)
Future Private Label Summit
The conference on the future of the private label market.![ramka-Pet-Food-Congress.png [2.71 MB]](https://www.targikielce.pl/storage/image/core_files/2025/7/22/28276cd518de0cdd831521e747aada9d/default/preview/ramka-Pet-Food-Congress.webp)
Pet Food Congress
The first professional congress for the pet food production market.
News
04 December 2025
The dynamically growing private label market is becoming one of the most important directions in the development of global trade. Forecasts indicate that China’s private label sector is entering a decade of growth that may increase its current value tenfold, making it one of the most promising areas for international cooperation. The collaboration between the Future Private Labels Expo and Private Label Fair Asia (PLF) therefore opens the door to a new market.
27 October 2025
Jellies, spices, cosmetics, pet food and… hundreds of conversations about the future of trade. Producers and chains from Poland and abroad met at Targi Kielce to show that private labels are no longer just a cheaper choice, but a conscious strategy for building quality, loyalty, and a competitive advantage
24 October 2025
The second day of the 7th edition of the Future Private Labels trade fair was marked by discussions on innovation, quality, and the direction of development of the private brands market. The Speech Arena hosted three presentations on challenges and trends in the private label segment, led by analysts and representatives of leading cosmetics companies
23 October 2025
- When supporting companies in their operations on foreign markets, we focus on three areas - i.e., exports, investments, advisory support, but also the promotion of Poland's economic brand and Polish producer brands, said Ewa Kapel-Śniowska from the Polish Investment and Trade Agency during the Future Private Labels Summit.
23 October 2025
The Pet Food Congress 2025 continues at Targi Kielce - the event accompanies the Private Label Show, which brings together market leaders in pet food and products. These are two days of intensive exchange of knowledge, inspiration and discussions about the future of the industry, the value of which in Poland has already exceeded PLN 6.5 billion
23 October 2025
From cosmic dishes to regional cold cuts and craft beers – this year's Private Label Expo at Targi Kielce proves that the imagination of producers knows no bounds. Exhibitors from Poland, the Czech Republic, Germany, Turkey, Romania and China brought hundreds of original products that delight with their taste, ideas and quality.
22 October 2025
The first day of the Future Private Labels Expo at Targi Kielce featured a debate on “The private label potential to build customer loyalty and engagement,” which was the highlight of the day. Experts agreed that private labels are no longer perceived as "cheaper substitutes" and are increasingly becoming a fully-fledged element of building the identity and competitive advantage of retail chains
22 October 2025
The Private Label Expo gala at Targi Kielce was when awards were presented to producers whose products stood out for their quality, naturalness and innovative approach to traditional recipes. Future Private Labels statuettes are the tokens of recognition
22 October 2025
Private labels are no longer seen as cheaper substitutes for branded products; they have become a strategic tool for building customer loyalty, differentiating offers, and managing margins amid cost pressures. These are the conclusions from the debate "Private brands – the fuel of the future of retail", held during the Private Label Expo in Kielce
22 October 2025
- Targi Kielce is now becoming the centre of the trade and private label market; we are starting two days of business meetings of purchasing decision-makers, producers and experts who together shape the future of the private label sector – emphasised Bożena Staniak, Vice President of Targi Kielce, opening the event. The Private Label Expo and the Future Brands Showroom on 22 and 23 October 2025 at Targi Kielce. You can still join – admission is free after registration
21 October 2025
Private labels are growing in strength – they already generate over PLN 66 billion in turnover annually and are becoming a pillar of retail. Future, trends and innovations will be decided by buyers, chain managers and producers who will meet on 22-23 October 2025 in Targi Kielce for the Private Label Expo and the Future Private Labels Summit. This event combines business, knowledge, and practice, creating the largest meeting platform for the private label industry in Poland
15 October 2025
A company from Kielce, renowned for its astronaut meals, will present its “cosmic” products to representatives of retail chains on October 22 and 23 at Targi Kielce. The company will be present at the Kielce City Office stand
09 October 2025
Private label brands of retail chains are becoming one of the main drivers of the transformation of the retail market in Poland. Experts will discuss how the role of private label is changing in chain strategies, what trends shape FMCG and how this segment influences the entire economy on 22 and 23 October in Targi Kielce during the Future Private Labels Summit. The Congress accompanies the Private Label Expo
07 October 2025
Alpasya Kozmetik, founded in 2020 in Turkey, is a manufacturer of cosmetics, cleaning products, and hygiene products, exporting its products to over 50 countries on four continents. The offer will be presented during the Private Label Expo on 22 and 23 October 2025
06 October 2025
Producers of food, beverages, cosmetics, hygiene products and household chemicals will present their offers for retail chains, wholesalers and distributors on 22 and 23 October at Targi Kielce. Exhibitors from Poland, the Czech Republic, Slovakia, Romania and Turkey, inter alia, will mark their expo presence
03 October 2025
- We are looking forward to the moment when in September 2026 we will welcome MSPO participants to the new facility - said Doctor Andrzej Mochoń, President of Targi Kielce, during the cornerstone laying ceremony for the construction of the exhibition hall on Friday, 3 October. The ceremony was also attended by the Mayor of Kielce, Agata Wojda, and Wojciech Trojanowski, member of the Strabag management board
01 October 2025
The jury panel evaluating the products entered into the Future Private Label Award competition comprises outstanding specialists from various fields. The jury includes Marta Ziółkowska – PhD in Economics from the Warsaw School of Economics, Andrzej Wojciechowicz – Advisor to the European Commission, Maciej Ptaszyński – President of the Polish Chamber of Commerce and Monika Czuryło – Senior Specialist from the Agricultural and Food Quality Inspection
25 September 2025
On 22 and 23 October 2025, representatives of key retail chains from Turkey will be present at Targi Kielce. Gökkusağı Gıda, Akar Gıda, and Memişler Çay, which play an essential role in the Turkish FMCG market, have announced their participation. Buyers will be looking for new products for their own brands, as well as for original manufacturer brands
25 September 2025
PAIH, the Polish Investment and Trade Agency, is a modern, global business environment institution, a leader in export and investment consulting, which supports the organization of the Private Label Expo by providing patronage to the event
17 September 2025
Local producers are increasingly turning to collaboration with retail chains. On 22-23 October 2025, at Kielce’s Private Label Trade Fair, Zakład Piekarniczy Omar, Refal, MAT Starachowice, BIOMAMI, Manufaktura Kameduły and Agropole will showcase their products. More companies from the Świętokrzyskie Region are expected to join with a dedicated exhibitor package specially prepared for them.
15 September 2025
Production automation, process optimisation, postbiotics in diet therapy and insects as an alternative source of protein – speakers will discuss these and many other topics during the Pet Food Congress. The event, combined with the \Meat Industry Round Table and Modern Trade, will take place on 22 and 23 October 2025 in Kielce, as part of the Private Label Expo. Admission for traders is free
12 September 2025
The Private Label Expo will take place on October 22-23, 2025, at Targi Kielce. The participants' list keeps growing. Representatives of other retail chains joined the group of buyers, including: Bricomarche, Goldfinch and KPH Społem. Admission for FMCG industry representatives is free, and buyers benefit from the Hosted Buyers program.
14 August 2025
Representatives of the National Trading Platform "Społem", E.Leclerc, Intermarché, Orzech, Lewiatan, Stokrotka, and Topaz chains will attend the Private Label Fair on 22 and 23 October 2025 at Targi Kielce to conduct business talks with exhibitors from Poland and abroad. Additional buyers are welcome to join; participation is free of charge.
12 August 2025
The premiere PetFood Congress, bringing together representatives of the pet food sector, will take place on 22 and 23 October 2025 at Targi Kielce, during the Private Label Expo. The General Sponsor of the Congress is Ralen Group, which supports companies from the food, manufacturing, logistics and industrial sectors in building stable and effective operational structures
12 August 2025
Alconor, one of the leading beverage producers in Romania, will participate in the Private Label Fair, scheduled to take place on October 22-23, 2025, at Targi Kielce. The event attracts an increasing number of exhibitors from Poland and abroad, intending to develop the private label and manufacturer brand sectors
25 July 2025
An experienced industry expert, currently responsible for implementing the new strategy for Intermarché stores' Private Label products, will share his knowledge during the Private Future Labels Summit at Targi Kielce. The conferences will be held as part of the Private Label Expo, on 22 and 23 October 2025.
22 July 2025
A valued market expert at YouGov, responsible for implementing projects and consulting based on the Household Panel research combined with other sources of knowledge, will discuss the strategies of leaders in the private label domain. The speaker will share his knowledge during the Private Label Expo on 22 and 23 October 2025 at Targi Kielce.
09 July 2025
Specialists, representatives of retail chains, producers and market analysts at Targi Kielce will discuss the future of private labels; the Future Private Labels Summit (22 and 23 October 2025) delves into upcoming trends in the FMCG, cosmetics and industrial sectors. The new event will accompany the Private Label Expo. Admission - free for industry representatives and business insiders; prior registration required for business insiders and buyers
09 July 2025
The Taiwan HORECA 2025 trade fair in Taipei, scheduled for June, welcomes representatives of Targi Kielce who will actively promote the Private Label Expo, taking place on 22 and 23 October 2025
07 July 2025
The leading Polish industry magazine and information portal dedicated to the retail and FMCG sector is involved in organising a specialist conference during the Future Private Labels Expo on 22-23 October 2025 in Targi Kielce. Interested professionals can register now; participation is free for industry visitors
04 July 2025
Registration is now open for buyers and industry visitors who wish to attend the Future Private Labels Expo, scheduled to take place on 22-23 October 2025 at Targi Kielce. PLE is one of the most important events for the private label and manufacturer brand sectors in Poland, providing a platform for building business relationships, staying informed about trends, and discovering new products
03 July 2025
JS Hamilton Poland - the knowledge partner and sponsor of the Pet Food Congress 2025 in Targi Kielce
The leader in the field of laboratory research, analysis and quality control in the food and feed industry has become the knowledge partner and sponsor of the Pet Food 2025 Congress, held on 22-23 October 2025, in Targi Kielce during the Private Label Expo
23 June 2025
The company specialising in the production of wet wipes, nursing pads and baby care cosmetics will present its offer on 22 and 23 October at Targi Kielce. - The Private Label Expo is a day spent meeting with customers and establishing new relationships, says Dominika Krawiec-Lipinska, representative of Nölken Hygiene Products
17 June 2025
The BESKYDSKÉ brand, owned by the Czech company FAMMILKY, has joined the group of exhibitors at the Private Labels Fair – Future Private Labels, which will be held on 22 and 23 October 2025 in Targi Kielce. This event, which brings together entrepreneurs from the private label sector and suppliers of manufacturer brands, serves as a business platform for companies seeking to develop cooperation with retail chains, wholesalers, and restaurants
17 June 2025
The LOVARE brand, owned by Monomakh, has joined the group of exhibitors at this year's unveiling of the Private Labels Expo, which will take place on 22 and 23 October 2025 at Targi Kielce. Expo participants will have the opportunity to discover the unique offerings of this brand, which has been delighting lovers of aromatic and premium teas for years
27 May 2025
The Future Private Labels 2025 expands to include a new component – the Future Brands Show - the space that will integrate the industry more closely in an inspiring location, connecting brand manufacturers, distribution networks, wholesalers and companies looking for unique products. Companies can now join the exhibitors milieu and book expo space at Targi Kielce for 22 and 23 October 2025
15 May 2025
The city of Kielce implements a new initiative supporting the city's economic development; the city representatives of the institutions will participate in trade fairs. You can talk to experts at the PLASTPOL plastics and rubber processing fair in May, at IFRE-EXPO in June and at the MKBR Accounting Offices Congress and the Private Label Fair in October
What sets us apart from the competitors?
What sets us apart from the competitors?
Concentrated format
100% focus on private labels. Future Private Labels provides only valuable contacts and specific solutions unlike large-scale expos
Effective networking
Hosted Buyers programme enables precise matching of business partners and maximising the effectiveness of sales negotiations
Global perspective, local know-how
international reach combined with the presentation of regional products and solutions
Expertise and strategies -a recipe for for success
practical tips from industry leaders on how to build strong private brands and forcefully enter new markets
Maciej Włodarczyk, President of the Board Iglotex, exhibitor
I'm truly impressed. This is a fantastic initiative. If you continue with this level of dedication, I sincerely hope you'll catch up with the most renowned trade fairs in Europe. You're definitely on the right track!
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Shamim Sainulabdeen, Lulu Group International, buyer
- Future Private Labels Expo in Kielce is very well organized. In just one day, we conducted dozens of fruitful conversations. Without a doubt, we will return for the next edition.
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Dorota Skrzypczyk, Dino, buyer
Kielce’s trade fair sparked fresh ideas for new private label lines. Our products are truly one of a kind—so unique, in fact, that we might be the first to launch them on the market.
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Artur Krzeszowiak, National Food Industry Group, partner
- What sets this trade fair apart is the substance of the business discussions. We meet industry representatives here—including competitors—and take part in the Private Label Forum, which provides us with valuable insights for analyzing the market landscape.
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