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5 functions in one product 

Strategic Partner - Marko, celebrating its 35th anniversary, presents a product designed to change how we think about everyday accessories for young families. Magic is a multifunctional, odourless 5-in-1 bin that combines five uses in one solution – from a diaper bin, through a potty training bin, to a bathroom bin, kitchen bin, and even a cat litter container.

The manufacturer has chosen a patented sealing system that effectively retains odours, and a telescopic structure that allows for height adjustment. Modern design and nine colour variants allow the product to fit into contemporary interiors. The ecological aspect is also important – the basket is made of recycled plastic and designed with a long life cycle in mind as a response to the growing market expectations for multi-purpose and sustainable products.

Stroller premieres at the Kids' Time Expo.

One of the most anticipated segments of Kids' Time is prams and strollers. Mark Adamex prepared its launches. – This season it is the COMO model, a multifunctional 2-in-1 stroller with an innovative gondola that can be folded with one hand, together with the frame, says Łukasz Tabaka from Adamex Baby in Częstochowa. – This solution definitely facilitates the daily functioning of parents

- As the brand representative emphasises, the functional advantage of the model lies primarily in the fact that the stroller can be folded without removing the carrycot. – Use one hand, even while holding the baby in your arms, and fold the entire stroller with the gondola attached. The structure is immediately ready to be moved, put in a car or stored at home -  no need to unfasten anything, he emphasises. The COMO model is also lightweight – in the 2-in-1 version (carrycot and stroller) it weighs approximately 11.5 kilograms, which is considered a very good result in this category.

 The stroller is equipped with wheels made of innovative ETPU material.  – They imitate rubber, but are completely maintenance-free and puncture-proof – explains Łukasz Tabaka.  – This solution eliminates the risk of typical tyre problems while ensuring driving comfort.

 The stroller features an adjustable backrest and footrest and can be folded with the frame in either direction.  The set includes a spacious zippered accessory bag with convenient magnetic hooks. The manufacturer also includes a rain cover, mosquito net, and a sun visor that attaches to the carrycot with magnets. The carrycot is designed to promote proper air circulation. "It has two ventilation windows at the front and back, as well as an additional expansion wedge with a large ventilation panel," adds the Adamex representative. For parents planning to use the travel system, the manufacturer offers adapters for Maxi-Cosi car seats. – Today, practical solutions are key as parents expect a stroller to be light, compact and intuitive to use. In the COMO model, we focused on this everyday functionality, as summarised by Łukasz Tabaka.

Another new product from Adamex is the NEO car seat (40–87 cm), equipped with a rotating ISOFIX base as standard. The ability to position the seat sideways to the door facilitates everyday use, and rear-facing (RWF) travel ensures the highest level of safety. Importantly, the seat can remain in the side position even when stationary, e.g. while feeding the baby.

 Future Design also has its premiere: the INSPIRO model, with an innovative foldable carrycot, is intended, according to the manufacturer, to set new standards in comfort and functionality. The official presentation will take place at the expo stand 5-B17.

The company's stand also arouses interest. YES , with the premieres of two models of the brand JUNAMA. The AVIATOR is an ultra-light, compact stroller designed for travel – both in the city and by air. Mobility and ease of transport are integral to modern design. The MILANO, on the other hand, represents the premium segment. English embroidery, subtle glitter details, and elegant finishes emphasise the model's luxurious character, making it ideal for parents who value sophisticated aesthetics. Both strollers were presented live for the first time in Kielce.

 Creativity and sensory science in a new edition

The toy industry and products supporting child development are also strongly represented at the show.

The expo stand TUBAN  features novelties:  "Construction Site - Under Construction" with dynamic sand and Fluffy and Wader vehicles (the packaging serves as a play board), "DIY Slime Fluffy" with the addition of Fluffy sand, "Tubi Jelly Ocean" with eight colored gels and a large aquarium, as well as sensory novelties from the "Senso Story" line, including glow-in-the-dark games. This is a response to the growing interest in products that develop the senses and creativity.

A premiere with a touch of tradition

A new brand is also debuting in Kielce.  Alilo – CocoNap W1, a soothing MP3 player with a feeding light. The device combines gentle light with sleep-aiding sounds. The uploaded melodies include traditional Polish lullabies in new arrangements, recorded in collaboration with the Krakow Children's Choir. 

Spanish craftsmanship in its brand new unveiling

The trade fair also features a collection of 2,026 Paola Reina Polska dolls with the new line, which emphasises the detail, aesthetics and quality of workmanship characteristic of the Spanish brand. Refined facial features and carefully designed styling position the manufacturer's dolls as products that combine traditional craftsmanship with modern design.

This year's list of premieres shows a clear trend: producers are increasingly choosing Kids' Time as the venue for the first presentation of their products. For the industry, this signals that the Kielce trade fair has become not only a sales platform but also a space for creating trends.