News
Polish cosmetics from Beliso showcased at Slavic B2Beauty Expo
Beliso was created out of a passion for beauty. The company's employees know that well-groomed, healthy hair and smooth, radiant skin are not only an important attribute and adornment of every woman but also a source of greater self-confidence and a better mood every day. This is what the company offers its clients.
Since 1995, Beliso has provides solutions for women who like self-care, the very name encrypts the mission that paves the way for the company's activities at every stage of its development: "Better Life Solutions" - solutions, equipment and cosmetics that are designed to improve the standard of living. Innovative, ecological, CFC-free hairspray sprays intended for the hairdressing market were the first products offered by Beliso. The breakthrough moment came in 1997 with the introduction of Poland's only permanent hair dye, whose enormous popularity ensured the company a permanent place on the hairdressing map of Poland and established the position of an expert in the industry. This was the starting point of the Cece of Sweden brand.
Initially, the products were available only in hairdressing parlours and used by professionals, and today cosmetics are also available on the retail market. From the very beginning, the company relies on the best raw materials, modern technologies and natural ingredients, coupled with its extensive experience and specialist knowledge for constant development. Beliso operates in the Polish market and abroad, it keeps gaining recognition from an ever-wider group of clients. As a result, Beliso has been consolidating the position of an expert in the industry. The company is present in 40 countries on 5 continents, including the United States, Ecuador, Chile, the United Arab Emirates, Hong Kong, Egypt, Turkey, Indonesia and Singapore.
New trends and new opportunities
With a clear interest in organic products, the company has created two new hair and body care lines in recent years: Hello Nature and Vegan Desserts. They are based on 100% natural, certified oils and ingredients of natural origin. Cosmetics administered daily are of the highest quality for every woman to feel self-confident, unique and beautiful.
(LK)