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Beauty Polska joins the group of producers showcasing at the Slavic B2Beauty!

24 march 2022
June contracting expo for the beauty industry attracts buyers, producers of cosmetics and pharmaceuticals from worldwide. One of the largest Polish producers of fragrance cosmetics - Uroda Polska has just joined the exhibitors list

The company produces and distributes cosmetic products such as perfumed and toilet waters, perfumes, after-shave lotions and deodorants. Bi-es is the largest and most recognizable brand in its portfolio;  the fragrances produced under this brand are among the most popular in their segment.

The Warsaw-based company is a vibrant one, keeps embracing the emerging market needs and follows the latest trends in the perfume industry around the world. URODA is a laureate of many prestigious awards in the cosmetics industry. The firm willingly engages in pro-social and pro-ecological activities.

2009 was a breakthrough for the company, as its portfolio expanded to include well-known and popular brands for face and body care, such as: Melissa, Polish Flowers, Active 90 and Makler. At the same time, cooperation with licensors of famous Disney characters, Marvel superheroes, as well as Mattel and Cartoon Network began. Now, there are perfumes, toilet waters, 2in1 shower gels and lipsticks with the most popular characters from fairy tales, such as: Barbie, The Power Puff Girls, Hot Wheels, or Trolls and Shimmer & Shine.

All products of the URODA Polska are available both in Poland and abroad, in traditional channels and in retail chains - Auchan, Carrefour, Real, Makro, Tesco, Drogerie Natura, Hebe and Biedronka.

The URODA Polska LLC production plant occupies over 6,000 square meters of warehouses and production halls in Kamień Duży, in the vicinity of Iława. The facility is equipped with modern technological lines designed and launched by specialists from France and Italy. Thus, the company offers extensive production capacity, while maintaining high quality products in accordance with the requirements of European legislation.

The complete products range available during the SLAVIC B2BEAUTY event, held on 21 and 22 June at Targi Kielce. We look forward to seeing you!

(LK)

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