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White labels to rule in Targi Kielce

14 june 2014
Just a month before Poland's first PLME expo commences

At least several hundreds products can be branded as a private label - the offer ranges from wine glasses and glasses through desserts, baking powders, dried fruits and nuts, fruit, vegetables, mushrooms, tea, to packagings and co-cosmetics. This is what exhibitors of Poland's only and one of Europe's few trade shows - the Exhibition for Private Label Producers (PLME) offer. The trade show will be held at from 25th to 27th June in Targi Kielce.

The list of exhibitors includes almost 100 companies from Germany, Italy, Lithuania, Belgium, Serbia, Hungary and Poland.

PLME is one of Europe's few international business platforms solely dedicated to the private label industry – a meeting place for the Old Continent’s producers, wholesalers and major and most important retail chains. Owing to the fact that all private-label business sector’s players are brought together in one venue, the PLME expo will be the best place to put on display a whole array of products, establish a wide network of business contacts and relations as well as conclude profitable contacts.

At the same time, Targi Kielce exhibitors and guests are also given the chance to take part in the specialized conference. The meeting there will focus on such issues as description of the private label market, benefits for this product-type supply chain's participants, private label traders' and manufacturers' practices, private label market prospects and their impact on individual commercial retail formats' image and effectiveness, when to make a decision about white label production, how the private label emerges and develops, what is price-quality relationships in private label sector, Poland's white label market benchmark against Europe's market.

We are looking forward to seeing you at the event!